Pringles to relaunch bite sized "Minis" crisps in UK supermarkets
The snack brand plans to bring back its smaller "Minis" format after a two decade absence from shelves. The product is intended as an easy way to pack the snacks for lunchboxes and other portable use.
Amalgamated from The Mirror (opens in new tab), The Sun (opens in new tab)
Pringles will launch a bite sized version of its signature crisps, marketed as "Minis," in UK supermarkets this summer. The product is designed to serve as a convenient alternative to the brand's standard tube packaging, offering a smaller format that is easier for consumers to carry.
The return of these crisps follows more than 20 years since they were last available. According to The Mirror, the "Minis" were first introduced in 2005 before being discontinued. The report states that the brand faced challenges maintaining consistency with the smaller size during that period, which led to its removal from circulation.
The Sun reports that the new offering is intended as a staple for lunchboxes and other portable uses. While the standard tube remains a core component of the product line, the introduction of the "Minis" aims to provide variety in how the snacks are served and transported. Retailers will begin stocking the bite sized selection during the upcoming summer season.
Why this matters
The relaunch indicates a move to diversify the brand's packaging options beyond its iconic tube format, targeting consumers seeking more portable snack sizes.
What's confirmed / what isn't
Both outlets confirm the launch of "Minis" this summer as a bite sized alternative to standard tubes. The specific details regarding the 2005 discontinuation due to production consistency are reported by *The Mirror*.
Background
Pringles are potato crisps known for their unique shape and distribution in cylindrical tubes since the 1960s.